Account structure
The middle level of the ad structure, where you set audience, placements, schedule and often budget.
Each ad set is a separate learning unit, so too many small ad sets can leave all of them short of data.
Where the 12 days go, for an agency running 4 Meta ad accounts
Scenario: 15 minutes of checking and 30 minutes of diagnosing per account per day over 22 working days, plus 2 reports per account at 3.5 hours each. Your numbers may differ.
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